Dear Sellers:

Our 2014 Exclusive Houlihan Lawrence Listing Presentation and Pricing Analysis is customized for homeowners with up to date statistics and market reports to ensure you get the facts about selling your property in today's market environment.


Preview our Exclusive Seller Guide


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Selling your home is one of the most important, and perhaps largest, financial transactions you and your family will face. I realize that no two sellers are alike. Therefore, it is critical for me to fully understand your expectations of the selling process. With this knowledge, I can partner with you to create the strongest program to meet your expectations. The first step is to consider the following questions to determine what is most important to you in the sale of your property.

·         Is there a certain date by which you would like to have your property sold?

·         How flexible is your time frame for selling your property?

·         Have you sold a property previously? If so, what worked well, and what did not?

·         Do you have a specific expectation of the price you would like to achieve? If so, what is the basis for this figure?

·         Will you need assistance in relocating to another area through our RELO network?

My goal is to obtain the very best return on your most important investment and, at the same time, minimize the stress that selling a home often places on your family. I begin by providing you with the most comprehensive property value analysis followed by a custom marketing program tailored to set apart your home’s distinct characteristics.

Consumers do not look at a single source to purchase a home. They are doing their research and shopping on the internet, local papers, and real estate sections of many periodicals they tend to come across. We will therefore use Houlihan Lawrence’s proprietary 360* Advantage marketing model. This approach surrounds the consumer with our property listings from traditional print and public relations to direct mail and internet exposure. Thus ensuring your property will be previewed in a buyer’s initial search and lead to a personal showing where I will bring all of your property’s unique features to life in full.

Each of my listings receives its own property detail page on the award winning Houlihan Lawrence website and my own website. In addition I will use social media, direct mail, home brochures as well as inclusion in traditional print advertising and/or internet exposure on multiple strategic partners’ websites. We are the area’s largest real estate advertiser in the New York Times. We offer two custom publications. Our Catalogue of Homes is published twice annually and reaches over 300,000 consumers. Our Houlihan Lawrence Gallery of Homes reaches over 600,000 consumers annually. We have a full-time relocation division that markets our properties to area corporations and a national RELO network. Our marketing model drives the most potential buyers to personally preview your home. Full exposure of your property in multiple mediums is the best way to provide the largest potential buyer pool. I use only professional photography in my listing because I know that these photos are really the potential buyer’s initial viewing and impression of your property. As they say, you only get one chance to make a first impression.




Michelle Monie
Larchmont Brokerage
2070 Boston Post Road, Larchmont, NY

Phone: 914.833.0420
Cell: 917.968.5065
Email Me